Nkechi Obi, Chairperson of the Nigeria Women’s Football League (NWFL), shares her thoughts on the need for clubs to seek local support and sponsorship within their communities.

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Obi emphasizes the potential impact of securing even modest sponsorships, stating that any contribution is valuable for the clubs. Additionally, she outlines the league’s aspirations to secure TV broadcasts for matches, highlighting ongoing efforts in this direction.

“I don’t understand why our clubs will not look within their communities and see somebody who can support them,” Obi remarked.

She encourages clubs to seek front-of-the-shirt sponsors, emphasizing the positive impact even a modest contribution can have on the financial stability of the clubs. “Even if it’s 1 million the person gives you, it’s 1 million more than you had,” she added, underscoring the importance of community engagement for sustainable club development.

Turning her attention to the league’s future, Obi outlines a significant goal: getting NWFL matches on TV.

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She reveals that the league has experimented with broadcasting in Ekiti and plans to resume on the 20th of December. “Let’s see what happens between the 20th of December and January 16th when the league reconnects,” she stated optimistically.

Obi expresses hope that by January, the league will have secured broadcast partners, enabling the showcasing of at least one-star match on TV.

Nkechi Obi’s dual focus on community-driven support for clubs and expanding the league’s visibility through television broadcasts reflects her commitment to enhancing the NWFL’s overall profile and fostering sustainable growth within the women’s football landscape.