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BetKing $12 Million KPL sponsorship: Nigeria Sport can generate more but our administrators lack insight – Paul Maduakor

Paul Maduakor, Haggai Sportswear CEO has revealed the need for all Nigerian Sports Administrator to begin to consider the sector as a secured means of generating profits, revenues following Nigeria’s Gaming Company, BetKing $12 Million Kenyan Premier League takeover earlier this week.

The betting company secured the title rights of the top-tier league that will now be renamed the BetKing Premier League in the of Sh1.2billion (4,311,250,141.78NGN) for the next five years with each top club set to get a grant of Sh8million per year according to Mwendwa.

Also read: Nigeria Gaming Company, BetKing in $12 Million Kenyan Premier League Takeover

With the underwhelming global collapse of the economy posed by the ravaging Coronavirus virus pandemic, Maduakor has now tasked the sporting sector to begin to see to it in a more financially oriented path as it is an integrated source of boosting the economy if handled duly.

He said in a chat with Sport247, “The Nigeria sports sector can be more than what it is presently, it is a verified means of generating whopping revenues, it is obvious in the recent deal by BetKing, it is undeniable if only we keenly address it and prune it judiciously”.

“The Nigeria sports sector can contribute to the country’s GDP, but the handlers of the sector are run by those who know little or nothing about the sporting business, the current fall of the economy shouldn’t have been fatal as this if all this had been done and taken care of at the beginning, but it’s all messy now, he allayed”

It will notably be recalled that Ebi Egbe, Monimichelle CEO, leading construction outfit, had also urged the same of the sporting activities administrator as it is done in several countries abroad, Portugal, Brazil, Egypt, theses countries make more money on Sport with the commission set up to handle it.