Nigeria Women Football League (NWFL) chairperson, Aisha Falode has expressed delight with the outcome of her trip to Spain to meet officials of La Liga’s female unit.
The meeting was in continuation of an agreement signed by both bodies in February, with the aim of initiating close collaboration between them.
The meeting, which took place at La Liga’s headquarters in Madrid, was also attended by NWFL’s commercial and corporate strategy director, Timothy Timisire.
Representing La Liga at the meeting were head of women’s football, Pedro Malabia and director of their office in Nigeria, Javier del Rio.
Falode said the principal aim was to get more understanding of how La Liga is developing women’s football in Spain, as well as learn about the development and future of the female game in Nigeria.
A media statement by the NWFL revealed further: “Points on the agenda included the discussion of aspects related to initiatives targeted at raising visibility, marketing strategies and economic growth targets.
“Delegates from the African competition also expressed a special interest in understanding the structures of the Liga Iberdrola clubs.
“Pablo Mantilla, director of the Valencia Foundation, and Marina Gassent, coordinator of the women’s section of Valencia CF were also present in the meeting.
“The agreement, signed in February, outlines the intention of promoting women’s football in both countries through the exchange of marketing intelligence and strategies and the implementation of actions devised to boost visibility and awareness.
“Another objective is to incentivise women’s access to sports management, as well as drive greater cooperation in the development and implementation of corporate social responsibility actions that promote gender equality and the integration of women not only in football, but also in other sports.
“The signing of this agreement reflects both institutions’ commitment to maintaining the sustainable development and growth of women’s football both in Spain and in Nigeria.”
